Leila Bahrami; hossein Akbari yazdi; Marjan Saffari
Abstract
Nowadays, development of trekking and mountaineering tourism is broadly important, therefore it is highly noticeable to consider service quality to enhance tourist’s satisfaction. The aim of this study is codifying paradigm pattern of service quality in trekking and mountaineering tourism. Methods- ...
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Nowadays, development of trekking and mountaineering tourism is broadly important, therefore it is highly noticeable to consider service quality to enhance tourist’s satisfaction. The aim of this study is codifying paradigm pattern of service quality in trekking and mountaineering tourism. Methods- This is an applied research and systematic method of Grounded Theory is used to achieve the goal. Data collection is obtained from theoretical bases, documentation and semi-structured interviews. Participants were 25 from professors and professional and amateur mountaineers. Results- According Strauss and Corbin (1998), the results are: 1- Casual conditions are categorized to: Legal Requirements, Environmental and Managerial Requirements, Competitive Environment, Necessity to Extend the Communication, Branding, Stakeholders’ Expectations, and Major Policies of the Country. 2- Context is categorized to: Infrastructures, Communications and Information Technology, The Facts of Trekking and Mountaineering, Planning and Human Resources Management. 3- Intervening Conditions are categorized to: Conditions of Competitors, Local Conditions, Political Conditions, Economic Conditions, Environmental conditions, Social/ Cultural Conditions, Legal Factors and Supervising them, and Attitudes of Employees, managers and stakeholders. 4- Strategies are categorized to: Sustainable Development, Informing Tourists, Improvement of Management and Processes, Development of Human Resources, Advertising and Branding, Promoting Customer-Orientation, Strengthening Interactions and Culture, Developing Infrastructures and Technology. 5- Consequences are categorized to: Economic Development, Marketing Consequences, Cultural Development and Communication Improvement, Sustainable Development in Trekking and Mountaineering Tourism, Increasing number of Tourists, and Enhancing Tourist Satisfaction. Discussion- The government should help related organizations to introduce and facilitate usage of potential places to keep environment green and safe.
Shahrzad Nayyeri; Marjan Saffari
Volume 15, Issue 31 , December 2016, , Pages 150-151
Abstract
Using qualitative research strategy and the Delphi technique, this study aimed to identify the Islamic Republic of Iran Broadcasting's (IRIB) dysfunctions in sports area. The data were collected through two steps. In the first step, a list of propositions pertaining to the media dysfunctions was prepared ...
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Using qualitative research strategy and the Delphi technique, this study aimed to identify the Islamic Republic of Iran Broadcasting's (IRIB) dysfunctions in sports area. The data were collected through two steps. In the first step, a list of propositions pertaining to the media dysfunctions was prepared through searching bibliographic resources and theories on the communication area. Then in the second step, the elicited propositions were used as a baseline for preparing a semi-structured questionnaire, and the Delphi Technique was used to collect experts' opinions about these propositions. The first and second steps included 20 and 17 experts, respectively. Members of the Group of experts included academic experts in the fields of sport management, media management, public administration and communication and executive experts who have more than fifteen years of experience in the field of media and sports that were selected by purposive sampling. Totally, 18 propositions were confirmed by at least 60% of experts, and six propositions failed to reach the minimum consensus. Eight propositions are consistent with the assumptions of agenda setting theory, three propositions are consistent with the assumptions of use & gratification theory and other propositions are consistent with the assumptions of framing theory, dependency theory, social identity theory, hegemonic theory and disposition based theory. The findings demonstrated that TV, as a media, was not solely an effective phenomenon in sports; however, despite its many positive functions, it had several undesirable functions which have not been dealt with enough so far. Ignoring such functional deviations can diminish even the ideal functions of this media in comparison with its various dysfunctions in sports area.
Vahid Saatchian; Farideh Hadavi; Hossein Akbari Yazi; Marjan Saffari
Volume 14, Issue 27 , June 2015, , Pages 193-208
Abstract
This study was to investigate the strategies and the consequences of the relation management between physical education and sport Science College and executive part of sport industry. So, deep interviews conducted to elites with work field of around research topic. Sampling was based on subjective and ...
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This study was to investigate the strategies and the consequences of the relation management between physical education and sport Science College and executive part of sport industry. So, deep interviews conducted to elites with work field of around research topic. Sampling was based on subjective and snowball approach and 18 people were interviewed. Interviews analyzed through qualitative coding (open, axial and selective).
Findings exposed 8 labels in open coding which covered the internal and external challenges of relation management of two sides and these concepts were knowledge and awareness, external view, human source, madding organizational culture, parties’ thoughts, unit responsible for/integrated management, laws and regulations and marketing
Eventually, the consequences categorized in line of strategies and were at scope of the cultural development, general development, educational development, scientific development, under development, international development, social development, economic development, technological development and political development that consistent of strategies. The research findings could help the sport managers to know scientific collaboration management and the consequences of this in those sport institutions.
