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Effect of Relationship Marketing on the Quality of Services Provided with the Mediational Role of Organizational Brand in Sports Clubs in Kermanshah Province

Nariman RahmaniTabar; Shirin Zardoshtian; Shahab Bahrami

Volume 20, Issue 52 , September 2021, , Pages 235-253

Abstract
  The research is to present a model for the effect of relationship marketing on the quality of services provided with themediational role of organizational brand in sports clubs in Kermanshah province. The research is a descriptive-correlation type. The statistical population of the study is managers ...  Read More