Volume 22 (2023)
Volume 21 (2022)
Volume 20 (2021)
Volume 19 (2020)
Volume 18 (2019)
Volume 17 (2018)
Volume 16 (2018)
Volume 15 (2016)
Volume 14 (2015)
Volume 13 (2014)
Volume 12 (2013)
Identification and Prioritization of causes of customer loyalty to the Iranian sportswear brand with AHP approach

Mohammad Sarreshtehdari; mohammad Pourkiani; Farshad emami

Articles in Press, Accepted Manuscript, Available Online from 14 May 2022

https://doi.org/10.22034/ssys.2022.670

Abstract
  This present study to identify and prioritize the causes of customer loyalty to Iranian sportswear brand. The research process was conducted in two stages. In the first stage, semi-structured interviews were conducted with a survey of 20 experts, including sports marketing management professors and sports ...  Read More

Identifying the factors affecting the development of sports in the Islamic Republic of Iran based on the statement of the second step of the revolution using AHP

mahdi mirjalili; farshad emami; hasan masoomi

Articles in Press, Accepted Manuscript, Available Online from 26 June 2022

https://doi.org/10.22034/ssys.2022.2231.2598

Abstract
  The purpose was to identify the factors affecting the development of sports in the Islamic Republic of Iran based on the statement of the second step of the revolution using AHP. The present study was descriptive and applied in terms of purpose. . The statistical population of the study includes people ...  Read More

Identification and Prioritization of Causes of Customer Loyalty to Iranian Sportswear Brand through AHP Approach

Mohammad Sarreshtehdari; Mohammad Pourkiani; Farshad Emami

Volume 22, Issue 62 , March 2024, , Pages 439-452

https://doi.org/10.22034/ssys.2024.950

Abstract
  The study is to identify and prioritize the causes of customer loyalty to Iranian sportswear brand. The research process was conducted in two stages. In the first stage, semi-structured interviews were conducted with 20 experts including sports marketing management professors and sports apparel manufacturers, ...  Read More

Identifying Effective Strategies in Customer Relationship Management (CRM) System in Iranian Sports Clubs

alireza pashaei khameneh; farshad emami; Seyed Emad Hosseini; akram khajeh pour

Volume 21, Issue 58 , March 2023, , Pages 389-406

https://doi.org/10.22034/ssys.2022.949.1644

Abstract
  The purpose of this study was to Identifying Effective Strategies in Customer Relationship Management (CRM) System in Iranian Sports Clubs.Methodology: The methodology of this research was qualitative (grounded theory) and data were collected through interviewing and studying the research backgrounds.The ...  Read More

A Model of Factors Affecting the Behavioral Intentions of Premier League Football Fans Using Grounded Theory

Ahmad Esmaeili; Nasrollah Mohammadi; Farshad Emami

Volume 20, Issue 53 , December 2021, , Pages 93-112

https://doi.org/10.22034/ssys.2021.458

Abstract
  This research is to develope a model of factors affecting the behavioral intentions of Premier League Football fans. So, this research has been done through qualitative method and using the Grounded Theory. Targeted sampling was performed with 20 sports management professors, marketing experts and athletes ...  Read More

Developing a Strategic Model for Customer Loyalty by a Content Analysis Approach

Mohammad Sarreshteh Dari; Mohammad Pourkiani; Farshad Emami

Volume 18, Issue 45 , December 2019, , Pages 299-314

Abstract
  The study is to develope a strategic model for customer loyalty to Iranian Sportswear brands. The research method is qualitative and based on content analysis approach. The statistical population consisted of experts, sports marketing professors, and sports apparel manufacturers. The sampling was done ...  Read More