Rohoalah Asgari Gandomani; Sedigheh Aflatoon; Ali Saberi; Ebrahim Deldar
Abstract
The study is to investigate financial sustainability strategies in professional sports in Iran. It was a descriptive analysis that conducted in the field. The statistical population included experts in the field of economic and financial issues in sports who were of a scientific, professional or both ...
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The study is to investigate financial sustainability strategies in professional sports in Iran. It was a descriptive analysis that conducted in the field. The statistical population included experts in the field of economic and financial issues in sports who were of a scientific, professional or both background in economics in sports. Based on the selection of snowballs, 13 people were identified as the sample. In order to design the framework of the research concept, three-pronged theory was used. The questionnaire included a researcher-made questionnaire. This questionnaire was designed as a strategy matrix in three branches based on TOPSIS method. The face validity of this questionnaire was confirmed by examining the opinions of experts and its reliability was confirmed by using Cronbach's alpha calculation. In order to select the best strategy for financial sustainability in professional sports in Iran, the TOPSIS method was used. The whole process of data analysis was performed using BT TopSis SoLver software. The results identified 14 strategies as financial sustainability strategies in professional sports in Iran.According to the results of TOPSIS method, it was determined that the establishment of an integrated system of registration and payment of players in professional sports in the country with a coefficient of 0/73 was identified as the most appropriate strategy. These results can be considered and exploited in the development of financial stability and economic conditions in professional sports in Iran.