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Designing the branding model of the Iranian Football Premier League based on the data approach of the foundation

terifh payami; jafar barghi moghadam; mohammad rahim najafzadeh; Habib mohammapour yaghini

Volume 22, Issue 61 , December 2023, , Pages 583-612

https://doi.org/10.22034/ssys.2022.2085.2489

Abstract
  The purpose of this study was to design a branding model of the Iranian Football Premier League using the foundation data theory. The research method was analytical and qualitative methodology was used for this purpose. The research strategy was to use data theory. Participants in the study were 16 people, ...  Read More