hamid hasani; Homa Doroudi; Firozeh Haji ali akbari
Abstract
The aim of the research is to provide a model for promoting the participation of NGOs of the country's youth in public affairs with a social marketing approach. The qualitative study method was based on the grounded theory method. The field of study of experts in the field of social participation is ...
Read More
The aim of the research is to provide a model for promoting the participation of NGOs of the country's youth in public affairs with a social marketing approach. The qualitative study method was based on the grounded theory method. The field of study of experts in the field of social participation is in the field of youth, and by using the in-depth interview method with 12 experts in this field, data has been collected and analyzed using Maxqda software. The results showed that the causal factors such as the values and attitudes of the youth, education, the concern of the NGO, the power and expertise NGO, the holding of campaigns and festivals, the use of famous people, word-of-mouth advertising, and motivation on the level of youth participation in public affairs. The results show that the strategies for the development of youth participation include the development of the space for the participation of NGO, strengthening the culture of social participation, social entrepreneurship, creating media campaigns, involving the youth in programs, promoting social capital, and using social media. The above results show that the participation of young people in the form of NGO can have consequences such as improving social sensitivity and responsibility of young people, increasing youth participation in NGO, promoting social entrepreneurship, and developing cooperative behaviors among young people.
Rohollah modaber; Mehdi zakerian
Volume 14, Issue 29 , December 2015, , Pages 77-96
Abstract
NGOs are one of the manifestations of civil society with the rule of democratic values that most people's participation in various social affairs which can help with issues such as policy making, implementation and follow-up activities involved in the conduct of public affairs YNGOs situation. ...
Read More
NGOs are one of the manifestations of civil society with the rule of democratic values that most people's participation in various social affairs which can help with issues such as policy making, implementation and follow-up activities involved in the conduct of public affairs YNGOs situation. In this paper, (youth NGOs) in Iran are studied in documentation and library methods. we try to express the role and importance of youth NGOs in the national interests. YNGOs are non-profit and voluntary youth activities in terms of welfare and public services. By the definition of the United Nations, NGOs are organizations to reduce pain and enhance the interests of the poor and protecting the environment, providing social services and development indicators. Due to the efforts of NGOs in humanitarian and food aid, medical care, clothing and other necessities in case of events that cause damage to natural factors and human societies, including war and acts of terrorism or extremist groups, it should be said that they are of great important. Therefore, the public measures, particularly by youth NGOs in other countries of the world for natural influence foreign audiences, will share the understanding of the country's philanthropic programs for others.